What is it then? Mobile commerce translates as commerce through mobile phones, both cell phones and tablets , and it is possible that you have already used it to make purchases at some time.
For example, I religiously order my pizza delivery Clipping Path Service every weekend through my cell phone (what can I say... I love pizza).
I make these requests through a website with a responsive design , which adapts to my different devices (it contains the same information if I enter through my laptop or my cell phone).
On the site you are invited to download the brand's app, from which orders can be placed quickly.
To implement mobile commerce (also called m-commerce, by the way) it is not necessary that you have both options.
You must consider each one and analyze which one is the best for your business, taking into account that each one has its costs, pros and cons.
In addition to choosing